Archetype Finder

Studio Journals

Observations on living with dogs —
how they shape our homes, our routines, and the feeling of a space.

The Realisation

The Realisation

The beginning of ZODIAC STUDIO.I didn’t set out to create a pet brand. I was trying to solve a feeling —how to make a...

Why Dogs Notice the Room Before We Do

Why Dogs Notice the Room Before We Do

What dogs notice first isn’t objects — it’s energy, movement, and presence. An exploration of how they read a space, ...

Designing the Archetype Collection

Designing the Archetype Collection

A closer look at how the first Zodiac Studio collection came to life —from observation to form.